Columbus State University Activates New iBeacon Technology to Aid Student Safety Efforts

Beacon app development is a proven mettle for state-of-the-art technologies within the limited period of time. Let’s see how Beacon based solutions are the pertinent source for enhancing the the field of Education.

Columbus State University has teamed up with Piper Networks to create a campus safety tool for students. The partners have deployed a network of wireless Bluetooth beacons across campus that can help students feel safer and more connected.

By utilizing iBeacon app development, the university made the University Police accessible to the CSU students. If the students should have a safety concern or want to report suspicious behavior, this app allows anyone to call campus police directly or text the police with their accurate location data based on the nearest iBeacon’s unique number.

Beacon app development for the ‘Safe Campus’ Program

“The Safe Campus program provides an easy way for officials to accurately and rapidly assist the students, even if they are not sure of their exact location,” said Mark Lott, interim chief of University Police. “This technology is another layer that we can add onto the many things we undertake on a daily basis to help our students and employees feel safe.”

Columbus recently became the world’s most fully deployed iBeacon city with over 1,250 beacons and 85+ businesses and organizations using the beacon app to share messages that include simple text notifications, Piper-only specials, photos, videos, links to websites or social media, and even Apple Passes.

Interim chief of University Police, Mark Lott, says, “The Safe Campus program provides an easy way for officials to accurately and quickly dispatch assistance to the student, even if the student is not sure of their exact location.”

Mark Lott says, “This technology is another layer that we can add onto the many things we undertake on a daily basis to help our students and employees feel safe.”

Campus safety and support with beacon app development

Apart from the safety measures, there are other benefits of beacon app development that enhances the Campus operations.

  1. Enhancing the campus navigation
  2. Automatic check-in for class attendance
  3. Professors can create polls and share information easily for specific students
  4. Students can share the assignments with students in the close proximity

Read more benefits of beacon app development in the education industry

Reach to us to get a peerless proximity solution

Are you a university administrator interested in working with beacons and have more questions about how universities use beacons? We’re always open to chat! Write an email to us at info@letsnurture.com.

Beacon Based Solution for Your Marketing Needs

Imagine this, you’re walking on street, going for work. As you work your way, your cell phone vibrates and a distinguishable ring sounds off.

You immediately check your phone to see that you’ve received a notification from the shop nearby, offering you a 25% discount on your purchase. Your face lights up with excitement with that little voice in your heading saying, “how did they know I was here?”

Has this ever happened to you before?

With users moving to mobile devices, marketers and retailers need to recognize the importance and growth of technology. In addition to applications and e-mails, the modern consumer is well aware of all the ways they can score deals, buy products or more importantly, learn about the product. With iBeacon mobile app development leveraging BLE technology, this is becoming surreal.

“Internet of things is becoming a reality in today’s world. “
 

How BLE/ iBeacon based Marketing works resulting in Smart Retailing?

A small, battery powered ibeacon is installed throughout a location that emits a Bluetooth signal known as BLE (Bluetooth Low Energy). Once the beacons are set-up, mobile devices will pick up the signal when in proximity to them and a notification will be sent immediately to the mobile device with a distinct message. The design is simple yet effective.

iBeacon based proximity marketing offers companies unique and interesting ways to engage with customers through BLE technology and iBeacon mobile apps. Consumers then receive a customized user experience including suggestions, discounts and more. In order to attract customers, brands are willing to try new marketing techniques.

iBeacon mobile app solutions for Enhanced Customer Engagement

The interaction between retailers and consumers offered by ibeacons came at the perfect time. The consumers are more than willing to use mobile devices as means to integrate their shopping experiences. Either by sharing their experiences or getting perks, consumers want to use their mobile devices at the store. Retailers should understand that success of beacon based marketing depends on the additional values offered to consumers.

The more a brand interacts with consumers, the higher the chance for consumer to be engaged with them. This results to our hypothesis that iBeacon mobile application development can increase customer retention and patronage. So when you relate it to beacon marketing, that engagement from a brand not only multiples, it can offer a whole new experience to the consumer and add another channel to interact with.

Leveraging BLE/ iBeacon mobile app development, brands can offer deals, tailor their suggestions and offer incentives to purchase merchandise for in-store consumers thus making shopping experience unique and interactive.

Time to invest in iBeacon mobile solutions for marketing and sales

Information from ibeacons can provide organizations with the same physical personalization and targeting advantages they already have online.

“If you know customers spend a great deal of time in this store versus another store, and this product grouping versus another, you might do some retargeting across one of your ad networks, or maybe in your app” as a result of that knowledge, according to Leddy. iBeacons can help gain more detailed customer insights. For example, retailers can have better sense of how long customers spend on average in their stores, and in which aisles.

Retailers are likely to get the attention they want for their marketing messages when they use ibeacons based solutions. And the geo-targeted messages ibeacons transmit can increase the “open rate” of mobile marketing messages significantly.

Benefits of iBeacon App Development:

Benefits of Beacon Technology to boost the businesses are seamless. Let us have a quickie on how it symbolises the concept of Smart retailing.

Shopping Malls -:

    • You walk into your local grocery store and your phone buzzes, but this time it’s not a text message, it’s a welcome message from the store, delivered through an iBeacon mobile application you downloaded months ago and likely haven’t used since.

Whether it’s a simple welcome message, a coupon or a promotion, retailers are increasingly trying to engage customers by communicating with them via their downloaded apps, their location and even their digital shopping lists.

Benefits of Smart Retailing -:

  • Cost-effective and Easy to Adopt
  • Effective Advertising Tool
  • Boosts the Power of Personalization
  • Increases Application Engagement and Retention
  • Provides Insightful Data

iBeacons can be used to enhance a real life experience with relevant information, this adds the factor of personalization and convenience boosting the loyalty of the brand to generate more revenue.

How Let’s Nurture can help for BLE/ iBeacon mobile app development?

The best iBeacons and IoT app development company in Ahmedabad, India; Let’s Nurture has been providing unparalleled end-to-end BLE/ iBeacon app development solutions. Specialized in IoT app development, Let’s Nurture has proficient iBeacon app developers working under the same roof at its ODC in Ahmedabad, who have developed their own iBeacons and have installed more than 120  iBeacon till the date by working on 27+ iBeacon app development projects.

If you are a retailer and wish to know more about our Smart Retailing Solutions, get in touch with our iBeacon developers now. You may also call us on +1-631-954-6922.

Beacon based solutions entering the Education Campus

The technology in the digital world has boosted many sectors including retail and travel. Beacon based solutions are proven mettle for state-of-the-art technologies within the limited period of time. Let’s see how Beacons based solutions are the pertinent source for enhancing the life on education campuses.

Simplifies the Campus Navigation

Implementing BLE devices at different locations on campus can make campus tour interactive & way more easy for parents or visitor. Imagine if Parents or visitor is entering into campus, no one will have to keep asking for location or keep looking for sign boards to reach to the right location. Students can be guided to the right location for their classes & labs without sticking paper prints or wooden boards everywhere. Digitizing this entire campus using BLE based mobile application can reduce the huge amount of cost overhead on administration.

Campus Administration at another level.

Based on the location specific data campus can manage the staff & administration. As well as based on the BLE based information distribution campus can stay engaged with every individual on the campus at any time.

Simplifies Events Registration and handling Long Queues

Be it annual function, sports day, debates, farewells and much more, any educational institute has to face one thing in common – rush. To direct the traffic, to display the event specific information.

Leverages In-Class understanding

In-class experience plays the major role between the student and the professor. If it is optimally managed, then it is sure for seamless and successful campus management. IoT Solutions play crucial role through educational content on mobile apps, taking attendance through digital media, appropriate distribution of material by professors, interactive learning sessions, team building exercises, regular evaluation of students and instant intimation of results.

Security and Safety

Beacon based solutions prove to be helpful in tracing and tracking the location of the students, admins as well as professors. Moreover, at the time of emergency, it can help to fasten the process of evacuation, finding the best route possible to leave. Additionally, beacons take care of the location of different documents and artifacts, making the search easier for the specific documents.

LetsNurture has been servicing a widespread elite clientele all across the globe, with its Beacon app development. We have catered our clients by providing beacon based solutions for their ideas. Some of them are KonnectedArt – for the smart museum, Kaleri App – for an art gallery and Edinburgh. Share your thoughts with us on Beacons and get in touch with us for your requirements at info@letsnurture.com

Travel Companies to Enhance the Customers’ Travel Experience through Beacons!

Enhancement in mobile technology has forced the marketing companies to change their strategies to attract more customers. These days, several people use mobile for online shopping, booking for movie tickets, air tickets etc. Moreover, beacon technology has made its mark in the retail market and now it is used at airports, cafes, restaurants etc. In addition to this, the travel companies all over the world have started using beacons to enhance the customers’ travel experience.

Beacon app – A perfect guide:

With the improvisation in the technology, beacon apps are considered as a perfect guide to navigate the customers to their desired place. Zoo leverages beacons to find different spots all over the place to find a specific animal. Similarly, airports uses beacons to navigate passengers.

Now let us see how travel firms use the beacon technology:

Sending offers bang on time:

As a travel firm owner, if you are not able to deliver messages bang on time, it’s useless. In this competitive world, it is very important to send the messages so that passengers can get the best out of it. With the apps developed through beacon BLE app development, it is now possible for the firms to send the offers at the right time.

Up gradation offers:

Beacons are very smart. As soon as the passenger passes the security check, they receive the up gradation offers on their beacon app. Offers such as seat upgrades from economy to business class with flat discounts can help the passengers to upgrade the class.

Navigation at its best:

You might have heard about the navigation process for the passenger that enters the airport. But what about the passengers that depart form the terminals? Beacon apps navigate the passengers to the place where they can avail a taxi. Navigating the passengers on arrival and departure especially is the best feature of beacon technology.

Besides this, there is equal importance for the travel booking app development and the beacon integration in it. Looking forward to get a travel or beacon app for your firm? Get a quote today.

Event Marketers Can Now Interact with More People through Beacons!

Beacon is no more an unknown term in the world of technology. Right form the retail market to museums, beacons are used at every place to give best customer experience. There are many other domains that have started using this technology to give more flexibility to the customers and also know about their behaviour.

Event managers can get their own device through beacon BLE app development to interact with more people and make the event successful. The idea when implemented by a event organizing firm was out of the imagination for the other domains that were already using beacons. Event marketers can give the best output to the audience. Here’s how they do it:

Check-in process through QR codes:

The managers can now speed up the check-in process just by installing beacons at the entrance. The total process of registering for the event depends up on the QR codes. These codes will directly be sent to the audience to register themselves for the event. The code generated by the beacons will be send to  attendees’ apps to complete the check-in process. By this, the event managers can boost the speed of registration process.

Shortlists and awards of the event:

After the check-in process, the audience can check the shortlists and the awards at their fingertips. They need not wait for the hosts to announce the nominees for the respective awards. This makes it pretty easy for every single person in the event  to see some of the celebrities in the event on their fingertips. This is all possible through a perfect beacon app development.

Seamless social networking:

The event managers can now send LinkedIn requests to the audience and directly send them notifications. Moreover, they can also tag the members to send photos and videos of the event. By doing so, the audience can share the same on their social media profiles. Indirectly, the event managers will be benefited through social media marketing done by others. The opportunities to promote the event on social media are seamless.

Besides all these, the marketers can also deliver digital content to the attendees. Navigation is also one of the important feature when using beacons. If you are a event organizer or from some other domain, Lets Nurture Beacon can give you seamless options to boost your business sales to new zeniths!

Look Before You Leap by Getting Road Warning Signs on Your Smartphones through Beacon Technology!

Not following the warning signs at public places can create problems for you. There are times when you cannot see those warning signs. It might be due to low visibility, damaged warning boards, misplacing the boards etc. With the enhancement of Bluetooth technology that are used in Beacons, it is now possible to get location based warning on your smartphones for the respective warning boards. The warning boards might be on the roads, water parks,  zoos etc that give several warnings with respect to the situations. Now let us see how the beacon technology can help you:

Warnings in the language you know:

If you are a traveller and don’t know the local language, you need not worry because the warning information will be given in multiple languages. This feature will help a lot for the people who are new to the place and don’t have much idea about some languages. You can also access the beacon app in multiple languages according to your convenience.

Message alerts on weather conditions:

There are times when the weather conditions are not constant and often change. Besides giving information about warning boards, the beacon also alerts you about the change in extreme conditions. This is all possible with some amazing beacon BLE app development by the developers all over the world.

Navigating you to reach a safe place:

In such extreme conditions, you are guided by the map to reach a safe place. The danger spots shown in the map should be avoided. If you don’t have the beacon app in your smartphone at that point of time, you might face severe problem. If there are any kind of problems you can inform the authorities who will be available to help you. So, you can just imagine the importance of the beacon technology in this fast-growing world.

Navigating

These are just some of the advantages that you can get with the beacon technology. However, there is lot to explore in this domain. If you have any ideas related to beacon app development or want an app for your business, we have customized beacons for you. Get a quote to install them at your business centres.